The Opportunity

Healthy Benefits for Home and Business Owners – and the Environment

At Butterfly we believe that our current economic and environmental challenges present a huge opportunity. And not just for us as individuals, but for the planet as a whole. Need some convincing?

Let’s say you have plans to build a new home. You want to build green because you know it’s healthier for your family. But the economy has gone south and now you’re assessing whether you can build green at all. We are here to assure you – BUILDING GREEN DOES NOT COST, IT PAYS. Take a look at the following facts:

• In almost all cases, it will not cost you more to build green. Many of the technologies and materials you will use have been in the mainstream market for years. As more people use them, the prices will continue to drop.
• For every $1 spent on a green technology or material, your property value increases by $100. Some studies show this increase to be much higher.
• Green homes are outselling traditionally built homes 2 to 1 right now, and that number will only rise as the economy strengthens. If you would ever need to relocate, selling your home should be effortless.
• Of course you know this, but it’s worth repeating: Putting energy efficient systems in your home reduces your energy costs significantly. An earth source heat pump can erase 80% of your heating costs in the winter, and 50% of your cooling costs in the summer.
• There are significant tax credits in place right now which give you significant cash back just for putting certain green systems in your home. This is a 100%, win/win situation. Not only do you get the comfort and monetary benefits of having highly efficient heating, cooling and lighting, but you get money back for being savvy enough to install them in the first place.

So taking that leap into a green home or business may not be as hard as you thought. You just have to use your best foresight to realize that building green does not cost, it really does pay.